Page views or page impressions measure how often a specific page on your website is viewed. This key figure provides information about the popularity and relevance of the individual pages.

Meaning

Page views are a fundamental metric to assess traffic and interest in specific content. A high number of page views can indicate relevant and engaging content.

Optimization

This allows you to increase page views, among other things:

  • Create relevant content: Produce content that meets the interests and needs of your target group.
  • SEO optimization: Optimize your content for search engines to increase visibility.
  • Promotion: Share your content on social media and in email newsletters to generate more traffic.