Privacy policy

(1) In the following, we provide information about the collection of personal data when using our website accessible via the address“www.etracker.com”and other URLs as well as the services offered by us via our Internet pages. Personal data is all data that can be related to you personally, e.g. name, address, e-mail addresses, user behavior.

(2) Responsible person acc. Art. 4 para. 7 General Data Protection Regulation (GDPR) is etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg, Germany. You can contact our data protection officer named in the provider identification at https://www.etracker.com/impressum/ by e-mail at privacy@etracker.com or at our postal address with the addition “The company data protection officer”.

(3) When you contact us by e-mail or via a contact form, the data you provide (your e-mail address, your name and your telephone number, if applicable) will be stored by us in order to answer your questions. We delete the data arising in this context after storage is no longer required, or restrict processing if there are statutory retention obligations.

(4) If we use contracted service providers for individual functions of our offer or would like to use your data for advertising purposes, we will inform you in detail below about the respective processes.

Your rights

(1) You have the following rights vis-à-vis us with regard to your personal data:

• Right to information,
• Right to rectification or erasure,
• Right to restriction of processing,
• Right to object to the processing,
• Right to data portability.

If you have given us your consent, you also have the right to withdraw your consent at any time. In this case, all data processing that we have carried out until your revocation remains lawful. We will inform you about the possibility of withdrawing your consent and the specific steps for exercising your right of withdrawal at the point at which we obtain your consent.

(2) You also have the right to complain to a data protection supervisory authority about the processing of your personal data by us.

Collection of personal data when visiting our website

(1) If you only use the website for information purposes, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure stability and security (legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR):

• IP address
• Date and time of the request
• Time zone difference to Greenwich Mean Time (GMT)
• Content of the request (specific page)
• Access status/HTTP status code
• Amount of data transferred in each case
• Website from which the request comes
• Browser
• Operating system and its interface
• Language and version of the browser software.

(2) In addition to the aforementioned data, only technically necessary cookies are used on your computer when you use our website. Cookies are small text files that are stored on your hard disk and assigned to the browser you are using and through which certain information flows to the place that sets the cookie (in this case us). Cookies cannot run programs or transfer viruses to your computer. They serve to make the website more user-friendly and effective overall.

(3) Use of cookies:

a) This website uses the following types of cookies, the scope and function of which are explained below:

• Transient cookies (see b)
• Persistent cookies (see c).

b) Transient cookies are automatically deleted when you close the browser. These include session cookies in particular. These store a so-called session ID, with which various requests from your browser can be assigned to the shared session. This allows your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.

c) Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie. You can delete cookies at any time in the security settings of your browser.

d) You can configure your browser settings according to your wishes and, for example, refuse to accept third-party cookies or all cookies. We would like to point out that you may not be able to use all functions of this website.

Web analysis

The provider of this website uses the services of etracker GmbH from Hamburg, Germany(www.etracker.com) to analyze usage data. We do not use cookies for web analysis by default. If we use analysis and optimization cookies, we will obtain your explicit consent separately in advance. If this is the case and you agree, cookies will be used to enable a statistical reach analysis of this website, to measure the success of our online marketing measures and test procedures, e.g. to test and optimize different versions of our online offer or its components. Cookies are small text files that are stored by the Internet browser on the user’s end device. etracker cookies do not contain any information that enables a user to be identified.

The data generated with etracker is processed and stored by etracker on behalf of the provider of this website exclusively in Germany and is therefore subject to the strict German and European data protection laws and standards. etracker has been independently tested, certified and awarded the ePrivacyseal data protection seal of approval.

Data processing is carried out on the basis of the legal provisions of Art. 6 para. 1 lit. f (legitimate interest) of the General Data Protection Regulation (GDPR). Our concern within the meaning of the GDPR (legitimate interest) is the optimization of our online offer and our website. Since the privacy of our visitors is important to us, the data that may allow a reference to an individual person, such as the IP address, login or device identifiers, are anonymized or pseudonymized as soon as possible. No other use, merging with other data or forwarding to third parties takes place.

You can object to the data processing described above at any time by clicking on the slider. The objection has no negative consequences. If no slider is displayed, data collection is already prevented by other blocking measures.

I object to the processing of my personal data with eracker on this website.

Further information on data protection at etracker can be found here.

Google Ads

Description of the service

Google Ads is an online advertising service that allows companies to advertise their products and services within the Google advertising network using ads (known as Google Ads). With the help of conversion tracking, companies can record what happens after a customer has interacted with an ad. Conversions are defined as customer actions that the respective company has defined as valuable. Google Ads Remarketing enables companies to target users within the Google advertising network who have already interacted with their website or app.

Purpose

Marketing: We use conversion tracking as part of Google Ads to measure the success of our advertising campaigns and to calculate advertising costs fairly. We also aim to show you advertising that is of interest to you and to make our website more attractive to you.

Processing company

Google Ireland Limited

Processed data

• IP address
• Browser and device information (e.g. the operating system)
• Referrer URL
• Timestamp of the visit
• Information on the use of the website
• Cookie information
• Geographical location
• Online identifiers
• Hashed contact information

Data recipient

• Alphabet Inc.
• Google LLC
• Google Ireland Limited

Transfer to third countries

For data transfers to the USA, the provider’s parent company has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Data protection provisions of the data processor

http://www.google.de/policies/privacy/

Data protection officer of the processing company

https://support.google.com/policies/troubleshooter/7575787?hl=de

Legal basis

Art. 6 para. 1 lit. a GDPR (consent)

Duration for saving the data

The data is deleted as soon as it is no longer required for the purposes of processing. Log data is anonymized after 9 months and cookie information after 18 months.

Possibility of revocation

https://safety.google/privacy/privacy-controls

Integration of YouTube videos

We use the provider YouTube, a Google service, to embed videos. These videos are stored on www.youtube.com and can be played directly from our website. YouTube uses cookies for data collection and statistical data analysis. We use embedded YouTube videos in extended data protection mode. This means that YouTube does not store cookies for a user who views a website with an embedded YouTube video player but does not click on the video to start playback. If you click on the YouTube video player, YouTube may store cookies on the user’s device. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish to be associated with your YouTube profile, you must log out before playing the video. YouTube stores your data as usage profiles and uses them for the purposes of advertising, market research and/or the needs-based design of its services.

Further information on the purpose and scope of data collection and its processing by YouTube can be found in their privacy policy. You can also find more information about your rights and settings options to protect your privacy at: www.google.de/intl/de/policies/privacy.

Newsletter

If you register an account with us, are registered as an account user and/or send us a request and you have not objected to this, we will use the data required for this or separately provided by you to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 para. 1 lit. a GDPR. 1 p. 1 lit. a GDPR to be sent. The entry of this data and its transmission to etracker is at your discretion.

We reserve the right, pursuant to § 7 para. 3 UWG to send offers for similar products from etracker by e-mail. This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in an advertising approach to our customers in accordance with Art. 6 para. 1 p. 1 lit. f GDPR.

The e-mail dispatch is carried out by a service provider on our behalf, to whom we pass on your data for this purpose. In accordance with Article 28 GDPR, etracker has concluded a full data processing agreement with this service provider. Data is not stored or processed outside the European Union.

Indications of active opening and click behavior of the newsletter are collected as part of statistical surveys. Such information can be assigned to individual recipients. The evaluations help us to recognize the reading habits of the recipients and to adapt the content accordingly.

You can object to this tracking at any time by sending a message to the contact details given in the legal notice. Such tracking is also not possible if you have deactivated the display of images in your e-mail program by default. In this case, the newsletter will not be displayed in full and you may not be able to use all functions. If you display the images manually, the above-mentioned tracking takes place. The information will be stored for as long as you are subscribed to the newsletter. After unsubscribing, we store the data purely statistically and anonymously.

Consent to receive the newsletter can be revoked at any time. A link to unsubscribe is placed at the end of each newsletter.

Push notifications

If you activate push notifications for this website through the Signalize service, a function of your Internet browser or mobile operating system is used to provide you with the notifications. Only anonymous data is stored for the sending of messages, which does not allow any conclusions to be drawn about a specific person. This data is only processed in order to deliver the notifications you have subscribed to and to make notification-related settings. We ask for your consent to store this data. The legal basis for data processing in this case is Art. 6 para. 1 lit. a GDPR. You can object to receiving notifications at any time via the settings of your browser or mobile device. You can find information on how to unsubscribe from push notifications here.

In order to make the content of the push notifications meaningful for you, we use the preferences collected by means of an anonymous user profile using cookies and merge your notification ID with the user profile of the website solely for the purpose of sending personalized messages. The tracking technology is also used for the statistical evaluation of notifications on our behalf. This makes it possible to determine whether a notification has been delivered and whether it has been clicked on. The data generated in this way is processed and stored on our behalf by etracker GmbH from Hamburg, which provides the Signalize service, exclusively in Germany and is therefore subject to the strict German and European data protection laws and standards. etracker has been independently audited and certified in this regard and is authorized to bear the ePrivacyseal data protection seal of approval.

Data processing for the purpose of controlling the invitation to the notification service and for the statistical analysis of registration or rejection is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR in order to make the notification service user-friendly and effective. As the privacy of our visitors is very important to us, data that could potentially be linked to an individual person, such as IP addresses, login or device IDs, are anonymized as soon as possible. This excludes the possibility of direct personal references. No other use, merging with other data or forwarding to third parties takes place.

You can object to the data processing described above at any time.

I object to the processing of my personal data by the Signalize service on this website.

Applications

We process personal data about you for the purpose of your application for an employment relationship, insofar as this is necessary for the decision on the establishment of an employment relationship with us. The legal basis for this is § 26 para. 1 in conjunction with para. 8 P. 2 BDSG.

Furthermore, we may process personal data about you insofar as this is necessary to defend against legal claims asserted against us in the application process. The legal basis for this is Art. 6 para. 1 lit. f GDPR, the legitimate interest is, for example, a burden of proof in proceedings under the General Equal Treatment Act (AGG). Insofar as there is an employment relationship between you and us, we may, in accordance with § 26 para. 1 BDSG may process the personal data already received from you for the purposes of the employment relationship if this is necessary for the performance or termination of the employment relationship or for the exercise or fulfillment of the rights and obligations of the representation of employees’ interests arising from a law or a collective agreement, a works or service agreement (collective agreement).

We process data in connection with your application. This may be general personal data (such as name, address and contact details), information on professional qualifications and schooling or information on professional training or other information that you provide to us in connection with your application. We may also process work-related information that you have made publicly available, such as a profile on professional social media networks. We may transfer your personal data to companies affiliated with us insofar as this is permitted within the scope of the purposes and legal bases set out above.

A transfer to a third country is not intended.

We store your personal data for as long as is necessary to make a decision about your application. If an employment relationship between you and us is not established, we may also continue to store data to the extent necessary to defend against possible legal claims. The application documents will be deleted three months after notification of the rejection decision, unless longer storage is required due to legal disputes. With your separate consent, we will store your data for up to 12 months from the date of your consent in order to be able to consider your application again for any positions that may come into consideration at a later date.

The provision of personal data is neither legally nor contractually required, nor are you obliged to provide the personal data. However, the provision of personal data is necessary for the conclusion of a contract of employment with us. This means that if you do not provide us with any personal data when applying, we will not enter into an employment relationship with you.

There is no automated decision-making in individual cases within the meaning of Art. 22 GDPR, i.e. the decision on your application is not based exclusively on automated processing.

Connectors

To connect etracker to data targets such as Google Data Studio, customers must enable access via Google authentication. We use OAuth login procedures to transfer the data.

The etracker Analytics Google Data Studio Connector allows customers to export etracker data to create customized dashboards and reports. No data will be transmitted without the express activation of the connector by the customer. By default, the data available via the etracker connector only contains aggregated reporting data without personal data, i.e. no individual information about persons or material relationships of an identifiable or identified natural person.

If the customer also uses the etracker services to collect personal data, it must clearly inform visitors of this and, if required under data protection law, obtain the consent of the person concerned before collecting the data. Details on this can be found in Section 6 of the General Terms and Conditions of etracker GmbH.

If etracker customers decide to use the Connector, they allow Google to use their data in accordance with their respective terms of use and privacy policies. By using Google authentication, certain information about the Google account and sign-in services is collected. No customer data is passed on by etracker to Google for use in connection with Google services when registering in the Google Data Studio or via the etracker API. etracker assumes no responsibility for the use of the customer’s personal login data in third-party systems or the customer’s imported data by third parties once it has been transferred via the etracker API.

Status 09/17/2024