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Online marketing in tourism needs reliable data

Because the figures in Google Analytics did not appear plausible, the Tux-Finkenberg Tourist Board integrated etracker analytics in parallel on the tux.at website .

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Why Etracker?

Data protection by etracker

Consent-free and legally compliant

etracker vs. Google Analytics

etracker vs. Matomo Analytics

We make data protection-friendly web analysis possible without data loss.
Olaf Brandt, Managing Director etracker

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Wissenswertes zur Web-Analyse & News zu etracker

Website der Datenschutzkonferenz

News

5 min Lesezeit

What you should know about the supervisory authorities’ new guidance for websites and apps

News

2 min Lesezeit

New menu in etracker analytics: more user-friendly & efficient

News, News

2 min Lesezeit

Important change for the evaluation of conversions

News

4 min Lesezeit

How privacy-friendly is Google Analytics 4 (GA4) really?

News

4 min Lesezeit

The most important facts about the new “Guidance for telemedia providers” issued by the German data protection supervisory authority on December 20, 2021

News

1 min Lesezeit

100% data sovereignty

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2 min Lesezeit

CNIL confirms: etracker analytics does not require consent even with cookies

News

2 min Lesezeit

Web analysis and consent

News

3 min Lesezeit

The 3 most common mistakes with cookie banners

News

3 min Lesezeit

Google Ads tracking with etracker